Online Earning Through Affiliate Marketing

 


Online Earning Through Affiliate Marketing

How to start a successful online business? There is no easy answer, that’s why it is crucial to learn how to sell and promote products online. But the question of whether you should affiliate on your website or a platform like Amazon is not an easy one.

Even this fact can be proved right now. According to Statista, by 2020 70% of all US internet users will come from affiliate marketing. If these numbers are accurate, anyone who wants to grow his/her sales online can do so only through affiliate marketing. In spite of such promising statistics, there are some misconceptions and myths about the promotion of goods on social networks. Here we look at the facts to make sure you have a balanced picture.

What is Affiliateship and Why Is It Important?

Affiliate marketing essentially means promoting other companies’ products through affiliates. When they receive a commission for every sale made, they provide their services as well. For example, if someone buys a pair of shoes from Nike, using the brand name Adidas, he gets paid commissions for each purchase made by that person. This approach works pretty well if you do the same thing over the counter. However, it leaves something to be desired in case the items are relatively low-quality or more expensive and people would prefer to use a different brand name, which actually has fewer risks. As I said, there are several reasons for choosing this approach. People may get a lot of benefits from using a company’s product but the potential risk is also extremely high when you know that a customer can trust you totally. Also, you need to understand the market and the consumer. For instance, in case someone wants to buy clothes from Tommy Hilfiger, having heard about them from friends, they might see how great these clothes are and decide to buy them. That’ll definitely turn out to be a huge mistake. You need to spend resources on advertisements and promotions for your company and its products. To succeed with affiliate marketing, you need to have a strong team with relevant experience and knowledge, as well as good relationships with sellers online and offline. In case you choose to become an entrepreneur, you need to keep tabs on everything even before launching anything new. The reason to do so is that once you launch you’re going to face lots of challenges. At least, I’ve seen it myself. After starting my store (website) I needed to make many mistakes and go wrong. One day it was hard enough to deal with our own problems, so I started thinking about what other people were doing too. I was looking for strategies on YouTube and reading books, I came across an article titled “The 10 best ways to find buyers on Reddit” by Mike Lewis. There, I found out that one of the biggest sources of buyer leads on Reddit was forums where you could post links to things you do. I decided to try a similar strategy and create a page on Medium containing information about products. It took me an hour to write 4 messages in English and 6 hours to build our page. We made around 100 visitors and finally sold one item. Even though I made money selling one product, it turned out to be a very small success. It did prove the point that anyone could try and use anything to promote their products, no matter the size and shape of their audience. So, let’s say you have an eCommerce site and want to give it a boost with some additional features. How should you promote your products? Well, I think the most efficient solution would be to start promoting them via Facebook Ads and Instagram posts. These two platforms have several advantages. Firstly, due to the large amount of advertising space they have, they are free. Secondly, because they have millions of users. People can reach them easily without spending any time on ads. Finally, in case your products have specific attributes and qualities, Facebook and Instagram are much better than Instagram ads.

When Are You Better Off With An eCommerce Website Than Blogging Anyway?

The truth is, regardless of your choice, both options work out perfectly well and you can earn money with either strategy. First of all, you will win more in terms of traffic in comparison to online stores. I mean, this goes not only for your future growth but for your entire income stream. Nowadays, it usually takes 12 months to make a profit after establishing your retail shop. In comparison, an eCommerce blog takes only 5 days, so the difference really is significant. You already have a certain number of followers and are already recognized in the field and maybe even be able to generate some loyal customers. That way, you get promoted fast, and nobody is going to miss out, even if you don’t succeed with the chosen strategy. Second, for any successful company, the primary goal is to increase sales. For example, a fashion company needs to get people interested in purchasing dresses because they want to wear them. Once people start buying them, the further progress is really smooth. Of course, a little bit of luck plays an important role here too. So, it’s obvious that you need to offer quality products and you need to be honest, transparent, and professional regarding customers. That said, it doesn’t mean that blogging is not lucrative and you shouldn’t rely on it for your earnings. Yes, the blog is always an option but if you’re sure about the quality of products and your audience demands one, then you have nothing left to lose with an eCommerce website in comparison.

How Much Does SEO Cost On A Blogger Website vs On The Web?

The web is huge and you can search through tons of content to find a suitable solution for your niche. However, Google has developed a bunch of tools to help your website get ranked in results. So, instead of writing about yourself (or any other company), you can analyze several sites to find out if you’ll get better results with SEO. I mean, you can check which keywords are popular among bloggers and get a good idea of what topics are in demand. And the second step is to fill this list of keywords with relevant keywords. Those are the keywords you’ll use to rank more on Google. Don’t forget, that Google’s algorithms aren’t perfect. Every month thousands of websites enter into competition with each other. You need to pay attention to keyword stuffing, which is often done on these sites for money. That’s why it’s vital to know exactly how many times you’ve been used by people who searched on Google using those words. Some will appear twice in the top positions, which makes it difficult for your blog to become visible. To solve that problem, you need to improve your Google algorithm. Another reason is that Google understands how much effort you put into research and development. They expect the quality to be consistent, so they’ll show your site as higher quality. Most importantly, there are free tools you can use on your website to analyze your competitors and your website.

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